With the new year upon us I thought it might be time to take a look once again at some the new, innovative, and occasionally simply silly products that fall into the As Seen on TV category. While it is easy to make fun of many of these items it is important to remember just how popular many have them have been. Retailers and wholesale suppliers ignore them at their own economic peril.
The Hercules Hook- Brought to you by the makers of Oxy Clean, the Hercules Hook is a product that is brilliant in its simplicity. The hook is in fact a bent piece of wire that can be pushed through sheet rock, turned around, and will hold up picture frames, mirrors, and the like.

The makers claim that it will hold up to 150 lbs. It seems unlikely to me that sheet rock would support that much weight on a single point but I