Shoe Dreams and Fantasies

Every woman loves shoes. Some collect them and even fantasize about them. Freudian analysis of dreams ascribed a dream of red shoes associated with Hans Christian Anderson’s fairy tale, The Red Shoes, to neurotic conflicts.

No, today’s women are not neurotic; however, many are addicted to shoes. Everybody has a story about their favorite pair of shoes. For some women, shoes are the stuff of dreams and they can’t have enough pairs in their closet. That’s why retailers are always on the hunt for shoe fashion ideas and a good shoe wholesaler.

One such wholesaler/importer is Shoenet, which recently announced the addition of more than 150 new spring wholesale boots, wholesale sandals, wholesale shoes and wholesale clogs to its website, www.shoenet.com. Additionally, this wholesaler added a Container Offer to its website, an option that allows potential customers to purchase wholesale shoes at various price points (e.g., $2.50, $5.00 or $10.00) in the container load.

Tips for Retailers

If you’re a shoe retailer, you’ll want to visit WSAToday. This site is a publication of the World Shoe Association and gives busy retail pros the info they need on fashion products and trends to assist with buying decisions for footwear and accessories. Click on “Sneak Preview,” and you can see that patent is sexy for fall, comfort sandals are in for spring and summer, and animal prints and florals are also fashionable this year.

For those interested in trade shows, the WSA Show is coming to the Las Vegas Convention Center July 30-August 1, 2007.